WALGREENS PHOTO ECOMMERCE
In an effort to showcase how easy it is to create customized photo gifts and get your favorite moments printed, our team worked on 27 short videos that would be featured on various pages throughout the Photo ecommerce experience. I served as writer and director and worked closely with our stylist and production team to help capture the benefits of trusting Walgreens with your memories. Here are a few of those videos.
Make it fun. Make it educational. Created interactive content for toddler line of toy products, including the three you see below. Involved in concept design, user experience, focus group testing, song writing, script writing, copy, casting, and directing.
FUN FACT: I DID THE “SEAL” SOUND EFFECT
Worked with the talented people at the agency Charleston Orwig in Milwaukee, Wisconsin to help bring brochure copy to life for the pet side of Standard Process—a nutritional supplement company. This consumer-facing piece is something that's included in the Pup Club Pack they offer to veterinarian clinics.
Walt Disney World Resort Meetings & Events
As a Meetings & Event Copywriter Cast Member, I had the pleasure of creating the script for our
Convention Center media display targeting convention center attendees. Launched in 2000.
As part of the hospitality creative team for Destination Kohler, I wrote and designed concepts for a number of departments including golf, hotels, dining, shopping and, yes, chocolates.
PRINT CAMPAIGN FOR THE SHOPS AT WOODLAKE
T-SHIRT DESIGN FOR KOHLER FOOD & WINE EXPERIENCE
POSTER CREATIVE FOR WOODLAKE MARKET GROCER
The challenge was to make our April 1, 2014 online promotions more exciting. We decided to leverage the glorious past of Sears catalogs and tie that in with today's promotions. With a smile. We topped sales projections and helped increase "likes" of Sears Facebook page to more than 2.5 million.
APRIL FOOL’S DAY TEASER AD
APRIL FOOL’S DAY HOMEPAGE TAKEOVER CREATIVE
WESTERN MICHIGAN UNIVERSITY
I'm a proud Bronco alum, so getting the request to work on an admissions campaign for Western was a treat. This integrated campaign included outdoor, a shiny award-winning radio spot, print, interactive, apparel and more.
COLORADO DEPT OF TRANSPORTATION
This award-winning campaign was created to help increase seat-belt usage and was used in posters, bus signage and collateral.
UNIVERSAL ORLANDO RESORT
As part of the creative launch team for Shrek 4D at Universal Studios, I had the pleasure to work on several creative pieces, including this radio spot. I was also lucky enough to be a voice talent for this one, too.